FEATURED ARTICLES
The Impulse Buy: How to resist it!
We’ve all been there. We’ve all done it. As we drift around the stores in the mall, something catches our eye. We saunter over;...
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Solomon Asch’s Experiment on Conformity
Solomon Asch, an American psychologist, conducted what is now considered a classic experiment in social psychology about conformity. Conformity occurs when individuals change their...