Anne Becker’s Fiji Experiment

How the rise in television lead to disordered eating in Fiji

Posted by on May 13, 2013 in Anne Becker's Fiji Experiment, Featured | 0 comments

How the rise in television lead to disordered eating in Fiji

Diets… Calorie counting… Bulimia… All were foreign words to the Viti Levu residents. Pre- 1995 Viti Levu, the main island in Fiji, was immune to mass media effects. Post-1998 tells a different story.   This famous naturalistic experiment studied teenage girls, age 17 on average, to see if the introduction of television in Fiji lead to disordered eating. Before television, the plump, curvy, wholesome look was desired. When weight was lost, it was a cause for furrowed brows and concern, not euphoric delight. Eating disorders were unheard of. Induced vomiting, absurd! After TV,...

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